Case Study
How we applied consumer “Growth Levers” to a contact len...
The contact lens industry has a complex and dynamic market ...
Case Study
How we applied STRAP™ to a beverage brand in South Africa
A beverage brand in South Africa asked u...
Newsletter
E-commerce – How to win online, a MUST more than ever before
We asked 1,000 USA respondent...
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September 16, 2020
Case Study
How we applied Structural Equation Modeling to a beverage brand in North America
One challenge posed by the high number of variable...
Newsletter
Findings on how COVID-19 is (Forever?) Changing Consumers
As the initial seismic impact begins to ...
Newsletter
Integrating and accelerating brand plans: the four question...
How do you accelerate your brand planning process while en...
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February 13, 2020
