Upper Funnel Experiment: Winning Back Top-of-Mind Awareness
A US online player partnered with Foresight Strategy to under...
What’s in people’s breakfast bowls?
Although Kellogg’s had a wealth of data and analysi...
The risk-meter: how AI can predict share loss
Using AI for CPG brand managers
Preparing for the storm: predicting share risk for Coca-Cola
Preparing for the storm: predicting share risk for Coca-Cola.
Understanding sponsorship performance for HP Indigo
The team at Foresight Strategy worked with HP Indigo to determine the spon...
How we applied consumer “Growth Levers” to a contact len...
The contact lens industry has a complex and dynamic market ...